Legacy Planning
This is an e-commerce brand that was born from the success of another client of mine, the Suit Store Outlet. In an effort to simplify the process of wedding suit shopping, I helped create the brand from the ground up; including complete website design, product imagery/video, commercials, and social media strategy.
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The website and commercials won several industry awards for design and production.
Imagery
To reinforce the brand, we used imagery throughout that was cohesive with their logo, a tree.
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You'll see a theme of greenery across the whole site, including the looping web banner video on the home page to grab attention.
Website Highlights
This website needed to showcase the unique stretch-tech fabric of the suit, while also providing a user-friendly shopping experience for a product that is traditionally done in person. We implemented features, such as the ones listed below, to provide a solution that could revolutionize how people shop for quality suits that fit.
